About


About SaaS Authority

SaaS Authority is a resource for all things pertaining to Software as a Service, and covering all phases of the SaaS model: functional, operational, growth, technical, marketing and financial. It deals with the entire process of a Software as a Service business model.

Our mission is to help founders to clarify their ideas, start those ideas using best practices and solutions, execute them using the most proper pathways, and reach their goals for making a great company. We want to achieve this by analysing dozens of existing companies that merely succeeded, failed or became everything they wanted to be and more.

It is a must-read for everyone who is launching or thinking about launching a SaaS business. SaaS Authority is the right place to get great tips on how to move your business to the next level and get to work right away.  It will guide any software company that is transitioning from initiation to monetisation. You will learn how IT and business functions must evolve when moving from one business model to the next. It also provides useful information and insight into different functional managers within a SaaS company.

We aim to bring you original and comprehensive articles, expert interviews, original research, and the news you need to move your exciting business concepts forward to make those ideas SaaS successful.

For anyone interested in learning more about this important shift in the software industry, this resource is for you!

Our Story

After many trials and mistakes, our founding team learned how to run and scale a successful SaaS business.  At the time there were no resources to guide them through the process; they had to figure it all out on their own. Even now, years later, we’ve noticed that many people who want to start a SaaS have problems because the resource tools just aren’t there.  Those that do exist do not share the steps on how businesses could become more successful SaaS companies. This is how SaaS Authority came to be. This one source will answer all of your questions.

SaaS Authority was founded by people who make it happen, from a small business idea to a million dollar SaaS TechStars model.  This way, you’ll be in safe hands as we share our win-loss strategies with you, and you don’t have to make the same mistakes.    We are a team of successful SaaS founders, software architects, and marketers that believe there is a better way to launch and grow a SaaS business.

Although we have been successful at raising millions for our SaaS business, we still have a long way to go and we want to make this journey together – we are in this to spread knowledge, not money.

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If you have a question about SaaS, technical, growth or anything about SaaS marketing, or if you have ideas or feedback you want to share, please reach out anytime.